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As designers, we keep abreast with the latest trends and infuse our own designs with refreshing touches, such as for the upcoming Alexandra Retail Centre (ARC), which calls for a brand identity and a B2B brochure targeting potential tenants. Scheduled for completion by end 2011, ARC is designed to deliver greater shopping convenience to the working crowd at the Alexandra office corridor. We sold simplicity with style and achieved client’s buy-in with our creation of a “Get MORE done!” couple juggling with possibilities made possible by ARC, to bring out the essence of convenience in the concept. |
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